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Development Cost GuidesLast updated November 2026

How Much Does It Cost to Build a Website?

TL;DR

Website development cost runs from $1,000 for a template site to $150,000 or more for a custom web app, with most small businesses spending $3,000 to $15,000 on a Webflow, WordPress, or Framer build. A custom web app with logins, a database, and a backend costs $18,000 to $60,000 and up. The real cost driver is whether you need custom code behind the pages or just the pages themselves.

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Website cost by type

Price depends almost entirely on whether a template or theme can do the job, or whether the site needs custom design, a CMS, or a backend with logins and a database. A business of Apps-style brochure site and a Next.js web app are priced on completely different scales, so treat them as separate budgets rather than one number.

TierExamplesCostTimeline
DIY templateSquarespace, Wix, or a Webflow template you customize yourself$0-$1,000 (platform fees only)A few days
Freelancer build5-15 page business site, landing page$1,500-$8,0003 days-3 weeks
Agency custom siteCustom-designed marketing site, Webflow CMS build, WordPress theme$6,000-$60,0001-10 weeks
Custom web app (MVP)Logins, database, dashboard, booking or portal functionality$18,000-$60,0006-10 weeks
Larger web app / SaaS front endMulti-role app, heavier integrations, headless CMS$50,000-$150,000+3-6 months
Enterprise web platformLarge content operations, multi-market sites, complex compliance$100,000-$500,000+6+ months

What each feature adds

FeatureCost rangeNotes
Pages (1-75 / 75-150 / 150+)$1,000-$3,000 / $3,000-$6,000 / $6,000-$10,000Scales with page count and templating complexity
Custom design (vs. template)$2,000-$15,000Covers brand-matched layouts, not stock themes
Responsive/mobile polish$3,000-$25,000Wider range for complex layouts with lots of custom interaction
CMS integration$3,000-$25,000Webflow CMS, WordPress, or a headless CMS like Contentful
E-commerce$5,000-$25,000Product catalog, cart, checkout; Stripe fees are separate
Database-backed features$2,000-$25,000Logins, dashboards, bookings, anything beyond static pages
SEO setup$2,000-$10,000Technical SEO, schema, on-page structure
Copywriting$500-$3,000 total ($60-$300/page)Often skipped and added later as a hidden cost

Cost by who builds it

OptionHourly rateTotal for a typical v1Trade-offs
DIY builder (Squarespace/Wix)N/A, flat subscription$16-$50/mo, no build costYou do the design and copy; fine for a simple brochure site
Freelance designer/developer$30-$50/h design, $45-$120/h dev$1,500-$15,000Cheapest custom option; you manage scope and QA yourself
Agency (template/no-code)$115-$200+/h$6,000-$35,000Design + build + QA in one package; Webflow or WordPress, no custom code
Agency (custom code, fixed-price)Quoted as a fixed price, not hourly$18,000-$60,000Needed once the site is really a web app; RapidDev's band sits here

Ongoing costs after launch

ItemCostNotes
Webflow hosting$15/mo (Basic, billed yearly) or $25/mo (Premium with CMS, billed yearly)No-code marketing sites
Framer hosting$10-$30/moNo-code marketing sites
WordPress hosting$2-$26/mo intro pricing, renewing higher; $28+/mo for managed hostingPlus plugin licenses
Custom Next.js appVercel Pro $20/mo per seat plus a database from $0-$25/moCustom web apps
Domain name$10-$20/yrAny site type
Ongoing maintenance$50-$300+/mo for a marketing site; 15-25% of build cost per year for a web appUpdates, fixes, small content changes

Marketing-site hosting is close to a rounding error, but a custom web app carries real ongoing cost: a database, a hosting platform, and a maintenance budget that most first-time buyers forget to plan for.

Costs people forget

  • Copywriting and photography, often $500-$5,000, quoted separately from the build
  • Plugin and theme licenses on WordPress that renew every year
  • Hosting renewal jumps, for example an introductory $1.99/mo plan renewing at $10.99/mo
  • CMS item limits or bandwidth caps that force an upgrade to a higher Webflow or WordPress plan
  • A second round of design revisions after stakeholders see the first draft live
  • SEO and analytics setup that wasn't in the original scope
  • Migrating content from an old site, which takes real hours even when the design is reused

How to spend less without regretting it

  • Start from a Webflow or Framer template and customize sections instead of designing from a blank canvas
  • Build the custom-code part only where you actually need logins or a database; keep the rest of the site on a no-code platform
  • Reuse an existing brand and design system instead of commissioning new design
  • Write your own first-draft copy and pay a copywriter to edit, not originate
  • Launch with the pages you need now and add the rest after launch, rather than paying for all 150 pages up front
  • Get 2-3 quotes before committing. Marketing-site pricing varies 3-5x between freelancers and agencies for the same scope

What it costs with RapidDev

RapidDev's standard engagement is a fixed $13,000-$25,000 over 6-10 weeks, and it is scoped for custom web apps, not brochure sites. If what you need is a marketing site with no logins, no database, and no custom functionality, a Webflow or Framer template with a freelancer or small agency will cost you a fraction of that, and that is the honest recommendation.

Where the band fits is a custom web app front end: a client portal, a booking system, a dashboard behind a login, or a larger Webflow build with CMS, integrations, and custom interactions that a template can't handle. Those projects land in the $18,000-$60,000 range across the market, and RapidDev's fixed price covers the lower half of that, as a scoped v1.

The process starts with the Project Scoper on this page: describe what the site needs to do, and it gives you an estimate range in minutes. A short call turns that into a fixed quote within about 48 hours, agreed before any code is written.

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Frequently asked questions

How much does it cost to build a website?

Most small businesses spend $3,000 to $15,000 on a custom-designed marketing site built on Webflow or WordPress. A do-it-yourself template costs under $1,000. A custom web app with logins and a database runs $18,000 to $60,000 and up, which is a different project than a marketing site.

Why do quotes vary so much for the same website?

Agencies and freelancers price different things under the same word. A 'custom website' quote can mean a template with new colors, or a fully custom-designed site with a CMS and integrations. Get a written scope, not just a number, before comparing quotes.

How long does it take to build a website?

A freelancer can turn around a simple business site in 3 days to 3 weeks. An agency custom build typically takes 1-10 weeks. A custom web app with a database and user accounts takes 6-10 weeks for a scoped v1, longer for anything bigger.

Is Webflow or WordPress cheaper to build and run?

Build cost is similar for a comparable design. Webflow's own hosting is simpler and starts at $15/mo (Premium with CMS at $25/mo, billed yearly), while WordPress needs separate hosting ($2-$26/mo intro pricing, renewing higher) plus plugin licenses, which adds up over a few years.

What's the difference between a website and a web app, cost-wise?

A website with static pages costs $1,000-$60,000 depending on design and CMS needs. A web app, meaning logins, a database, and logic behind the pages, starts around $18,000 and climbs past $150,000 for anything with multiple user roles or heavy integrations.

Do I need a developer or can I use a website builder?

If the site is informational, with no logins or custom data, a builder like Webflow, Squarespace, or Framer is usually the right call and far cheaper. Bring in a developer once you need accounts, a database, payments beyond a simple product checkout, or custom interactions a template can't do.

Does RapidDev build websites?

RapidDev's $13,000-$25,000 fixed-price band fits custom web apps and larger Webflow builds with CMS and integrations, not a simple brochure site. For a template-based marketing site, a Webflow agency or freelancer will get you there for far less.

Sources

Matt Graham

Written by

Matt Graham · CEO & Founder, RapidDev

1,000+ client projects delivered. Columbia University & Harvard Business School alumnus, U.S. Navy veteran. About the author →

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