How to use SEO tools in Bubble

You use SEO tools in Bubble by setting the page’s Page title, Title tag, Description, Keywords, and OpenGraph tags inside the page’s SEO/metatags section, plus Bubble’s built‑in Site-wide SEO settings (Settings → SEO). For dynamic pages (like blog posts), you fill these fields with dynamic expressions. For fine control, you use the HTML Header field to manually add tags like meta descriptions, canonical URLs, or JSON‑LD schema.

What Bubble Gives You for SEO

Every page has an SEO/metatags tab. This is where you define what Google sees. For a static page like “About”, you type text directly. For a dynamic page (like /post/123), you use dynamic expressions pulled from the page’s Type of content.

• Title tag: The headline that appears in Google search.
• Meta description: The text snippet under the headline.
• OpenGraph tags: What social platforms show when the page is shared.
• Slugs: Human‑readable URLs you turn on in Settings → General.

How to Set SEO on a Dynamic Page

If you have a page “post” with Type of content = Post, you can reference fields from that Post record in your SEO fields.

<!-- Example you place inside the page's "HTML Header" field -->
<link rel="canonical" href="https://yourapp.com/post/[Current Page Post's slug]">
<meta name="description" content="[Current Page Post's summary]">

Site-Wide SEO Settings

Under Settings → SEO, Bubble lets you set defaults like:

• Default Page Title (used when a page has no custom title)
• Default Meta Description
• Robots.txt file
• Sitemap enable/disable

These handle global SEO behavior so Google indexes your Bubble app properly.

Adding Advanced SEO (Schema, Canonical, etc.)

Use the page’s HTML Header to add structured data (JSON‑LD) or override defaults. This is fully supported in Bubble.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "[Current Page Post's title]",
  "description": "[Current Page Post's summary]"
}
</script>

This helps Google understand your content better and improves ranking for dynamic content like articles or products.